Under the theme “A New Connected World Beyond the New Normal”, Autumn Sourcing Week | ONLINE (ASWO) has attracted 2,600 exhibitors from 33 countries, including 37 group pavilions. The virtual trade fair features the latest products from 11 industries

including electronics, houseware, lighting, outdoor lighting, eco tech, gifts and premiums, toys, baby products, stationery, optical as well as watches and clocks. “This is a one-stop sourcing platform where suppliers can generate new business while buyers can restock for the year ahead,” Mr Chau said.

ASWO offers a new 3D virtual booth where exhibitors can promote their brands and products through a unique presentation. The Environment Bureau of the Hong Kong Special Administrative Region (HKSAR) features an interactive "Hong Kong˙GO Green" virtual tour, introducing the latest waste management facilities as well as virtual reality demonstration of the latest noise reduction system. Cyberport’s 3D virtual booth will bring 14 start-ups to showcase innovative technologies such as mobile applications, consumer electronics, e-health, robotics and wearable devices. There are also spectacular 3D booths by exhibitors of optical, toys and baby products.

Additionally, ASWO features the AI-driven Click2Match business-matching platform. This platform supports meeting scheduling, video meetings, live-chat sessions, contact exchange and other functions to provide a richer online sourcing and networking experience for buyers and exhibitors. “We will mobilise our global office network to actively invite quality buyers to participate in AWSO,” Mr Chau said. “Virtual business-matching meetings are being arranged based on buyers’ sourcing needs, promoting business opportunities between buyers and exhibitors.”

At the same time, the ASWO Intelligence Hub will feature more than 20 webinars with over 100 leading industry figures sharing their insights. Five of the webinars are pre-approved under the Continuous Professional Development (CPD) programme. There are four main series:

The SmartTech series – of which a highlight is the "Symposium on Innovation & Technology – A New Connected World Beyond the New Normal" on 16 November. Ricky Wong, Vice Chairman and Chief Executive Officer, Hong Kong Television Network Limited, Professor Yuen Kwok-yung from the Department of Microbiology at the University of Hong Kong, and representatives from Google, Amazon, KPMG and renowned scholars from the United States will share insights on how innovative technologies like AI, 5G and the cloud are reshaping the post-pandemic world;

The Lifestyle series – the LEGO Group will share consumer insights and marketing strategies for toys in the Greater China region at the Hong Kong Toys Industry Conference (18 November), while the Hong Kong International Watch Forum (18 November) will discuss manufacturing trends in the watchmaking industry;

The Green and Sustainability series – the Eco Asia Conference powered by the Environment Bureau will be held on 19, 20 and 23 November. The Secretary for the Environment of the HKSAR Government and officials from Guangdong and Macao will share the latest progress in environmental protection work in the Greater Bay Area;

The Business Essentials series – featuring webinars on practical tips for SMEs and the latest regional/market opportunities.

Mr Benjamin Chau, HKTDC Deputy Executive Director, expected that the HKTDC can resume its physical trade fairs in March 2021 at the earliest. “We hope the HKSAR Government can reach agreement with more countries to establish ‘travel bubbles’ and promote cross-boundary business travel, making it possible to resume international physical trade fairs in Hong Kong and continue to create business opportunities for local traders,” he said.